Based on our experiences, we have designed the release package to include the most popular and effective campaign components to ensure a successful and seamless launch of your book. Each package has everything you’ll need, including 8 graphics, to get the word out to your loyal readers and new ones.
- A thoughtfully designed, easy-to-use signup form will be given to the author to share with her readers.
- We will also share the signup in the Grey’s Promotions newsletter, website, and social media, and we will post it in the Valentine PR & Grey’s Promotions Influencer Room on Facebook.
Cover Reveal
- An Instagram flatlay cover reveal graphic will be created for bookstagrammers.
- A square cover reveal graphic will be created for influencers to post on social media sites and blogs.
- A media kit will be distributed which will include blurb, author bio, purchase links, social media captions, graphics, Goodreads link and hashtags.
- Ideally, this is done 4-6 weeks before the book’s release.
Pre-Release Teaser
- A pre-release teaser will be created with preorder links, if available, and sent to all influencers who signed up for the release blast to post on their social media sites. The author needs to provide the teaser quote.
- Ideally, this is done 2-3 weeks prior to release
ARC Distribution
- ARC requests will be reviewed using criteria established by Grey’s Promotions.
- ARCs will be delivered via kindle direct, ideally 3 weeks prior to release.
- A currently reading graphic will be sent to reviewers when the ARCs are delivered.
- Review links will be requested during release week. A copy of the review links will be viewable via the client portal.
Release Day Blitz
- An available now square graphic and an available now quote teaser will be created for influencers to post on their social media sites and blog.
- An available now IG flatlay graphic will be created to post on Instagram.
- A media kit will be distributed which will include blurb, author bio, purchase links, social media captions, graphics, Goodreads link and hashtags.
- Release packets will be sent 3 days prior to release, if pre-order links are supplied.
Bookstagram Blast
- An available now Instagram story and the available now IG graphic that was used on release day will be sent to bookstagrammers to post on Instagram.
- A pre-made Instagram post/caption will be supplied to bookstagrammers.
- The bookstagram blast will be sent the following week on a designated day chosen by Grey’s Promotions.
The cost of the package, which includes the graphics, is $550 for the first promotion. The package is $500 for subsequent promotions with us.
Work with us!
Click here to submit your book.
* All submissions are subject to availability.